Inbound Marketing Assistant

Long ago, when I was working in arts administration, we were constantly writing PSAs – public service announcements. These were the listings such as one saw in newspaper calendars of cultural events. Just the facts, m’am, with a one-sentence zinger-of-a-description.

It occurs to me that Twitter has become our PSA center. It’s where you go for news, right?

“All the news that’s fit to tweet.”

A connection tweeted this morning: “I <heart> twitter. #thatisall.”  I know what she means. But why do we love it so much?

Some say Twitter is just a time-suck.  A handy way to avoid working.

Or maybe it’s the vessel that takes me to work. It gives me connection, ideas, conversations. It shows me what’s next.

Yes, that’s what I said. Twitter shows me what’s next. In life, in my life, in our lives.

There may be a better model than Twitter to provide this level of guidance. But we’re still getting to know the prototype. Is it hive mind à la Star Trek’s Borg? Or is it divine inspiration?

I love Twitter for its potential more than for what it has become so far. Feels like a Great Adventure, a trip to outer space!